Re-engagement

{
“segmentation”: {
“mildly_inactive”: “30-60 days”,
“dormant”: “60-90 days”,
“dead”: “90+ days”
},
“sequence”: [
{
“email_number”: 1,
“segment”: “mildly_inactive”,
“subject_line”: “Quick question about your business…”,
“body”: “Hi there, I noticed you haven’t opened our emails lately. No stress—I know how crazy running a business in Nigeria can get right now with the current economic shifts. But while things are tight, the businesses winning are the ones automating their sales. I just put together a quick, 3-page teardown on how to use AI to turn your WhatsApp into a 24/7 sales machine that closes deals while you sleep. Do you want me to send it over?”,
“incentive”: “Free 3-page WhatsApp AI Automation Teardown (High perceived value, fast consumption).”,
“cta”: “Just reply ‘YES’ to this email or click here to shoot us a WhatsApp message directly, and I’ll send it for free.”
},
{
“email_number”: 2,
“segment”